Finance, Management, News, Training

KIND ATTENTION: WOMEN ENTREPRENEURS!

The undermentioned Goldman Sachs 10,000 Women programme is very well structured and beneficial. Many women entrepreneurs may be falling under the category mentioned and could take the advantage of it being offered free.

Dear all,

As you may be aware, we have been running the Goldman Sachs 10,000 Women initiative since 2008, and more than 1300 women entrepreneurs from across the country have completed the programme. Now as we embark on the next round programmes under this, I thought I would reach out to you with a request for help.

Just to refresh your minds on the initiative, the Goldman Sachs 10,000 Women initiative is a campaign to foster economic growth by providing women entrepreneurs around the world with a business and management education and access to capital. The objective of the programme is to help small business owners to become more bankable and position themselves to access appropriate sources and levels of small business funding and capital. The programme is entirely funded by Goldman Sachs and the selected women entrepreneurs do not have to pay anything to attend the programme.

This year, we plan to conduct two cohorts of the programme, one in Hyderabad and one in Mumbai. This year there has been some changes in the profile criteria of candidates for the programme. We are looking for women in businesses with a turnover of between Rs. 60 lakh and Rs. 3 crore, who meet the following criteria.

·         At least 20% ownership / stake in the business

·         Key decision maker with senior leadership role (i.e. Owner, Co-owner, CEO, COO, President only)

·         Openness to accessing external capital to grow

·         Strong desire to grow business

·         Business employs at least 10 people

·         Business has been in operation for at least one year

 

Shortlisted women will be selected based on an application form and a face-to-face interview.

If you know of women entrepreneurs who meet the criteria and may be interested in attending this programme, please connect them to my colleague

Ratnakar Varanasi <ratnakar_varanasi@isb.edu>,  who can help take it forward. I really appreciate your help in reaching this information out to the relevant audience.

Regards,

Geetha

Geetha Krishnan

Director – Centre for Executive Education

Indian School of Business

Hyderabad::Mohali

 

P: +91 40 2318 7503

F: +91 40 2300 7040

M: +91 90006 51114

 

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Education, Training

8 Image-Building Tips

Put a positive spin on sales by creating a professional image.

There’s so much talk about “image” nowadays. In addition to marketers and managers, there are now spin doctors, who polish their clients’ images by putting the best spin on what the public hears and sees. As a new business owner, it’s important to be your own spin doctor, molding and honing your business image to successfully appeal to your prospects and customers.

I got an e-mail the other day from an entrepreneur who worries that potential customers see his new business as merely a hobby and wants to know how he can get them to take him seriously. Thousands of entrepreneurs nationwide are faced with the same dilemma. The key is to create an image that communicates professionalism right from the start . . . beginning when customers call your company for the first time.

Every time your phone rings, what your prospects hear makes a big difference in the way they perceive your business. Here are four steps you can take to make your business sound professional:

  • Choose a great company name. Your company needs a name that’s descriptive and easily recognizable, such as “Jones Public Relations.” If the name you’ve started out with isn’t working, change it.
  • Answer professionally. Answer the phone clearly and distinctly with the company name, followed by your own name, to help the caller remember it, such as “Jones Public Relations. This is Sally Jones.”
  • Record a professional-sounding message. The way your phone is answered when you’re unavailable says a lot about your concern for customer satisfaction. One simple solution is using voice mail from your local phone company. For less than $10 per month, voice mail allows your callers to leave you a message even when you’re on the line. Whether you use voice mail or an answering machine, make sure your outgoing message is upbeat, short, crisp and professional.
  • Become an expert at describing what you do. Write down a single, clear sentence that describes what your company does. Then memorize it and repeat it in every contact with prospects, from networking to cold calls. Being able to describe your business in a consistent, memorable fashion is a great way to position your company in your prospects’ minds.

When it comes to creating an image for your business, what your prospects see is as important as what they hear. To convey an image of professionalism and stability, you’ll need a family of top-quality tools that work together.

  • Start with a stationery package. To stand out, coordinate two-color business cards (black ink plus a second color) with letterhead and matching envelopes. Add a distinctive logo with help from your printer or a graphic designer. Then use your logo on all your printed materials to maintain a consistent visual image.
  • Create a company brochure. This single tool must convey that your company is solid and stable, communicate the benefits of selecting your company and create a distinct visual image. Examine your principal competitors’ brochures to assess the formats they use and their key selling points. When developing your own brochure, production quality is critical to the success of the piece–and to your professional image. So be certain your company brochure can stand up to those of your largest competitors in terms of design, readability and paper quality.
  • Polish your forms. Print invoices, contracts and estimates on letterhead or pre-printed forms, so every communication your prospects and customers receive from your business conveys a consistent, professional image.
  • Tie in presentation tools. If you need presentation folders or proposal covers, have them printed at the same time you print your brochure. A large portion of printers’ charges are for “inking” the press. If your materials use the same kind of paper and ink colors, printing them together will save money.

This article originally appeared in the March 1998 issue of Business Start-Ups magazine.

Kim T. Gordon

Click Here for the original source

Business Ideas, News, Training

Find and promote innovative and sustainable solutions in the skills ecosystem in India

One winner and three finalists will be rewarded in each category. Winners will receive cash reward of INR 3.5 lakh in the Operations category and INR 1.5 lakh in the Idea Category by the Muthoot Pappachan Foundation, the CSR arm of the Muthoot Pappachan Group. In addition winners will receive access to the EMPRETEC capacity building program of the IBF and UNCTAD. The winner and finalists will receive the following:

  • Capacity building: access to renowned experts, training course
  • Network opportunities: introductions to investors, high-profile event passes
  • National visibility: online promotion

The first Connector of a Winner in each category will get INR 10,000 cash reward and the applicants with the highest public votes in each category will receive INR 15,000 cash reward by the Muthoot Pappachan Foundation, the CSR arm of the Muthoot Pappachan Group.

Click Here for more information. Last date 1 December 2013

Training

3 Best Practices of Entrepreneurship

Being an entrepreneur is a tough job. You will find that suddenly all the comforts of a structured environment is gone! You are all alone instead a team of people waiting to execute your orders. You are the Chief Operating Officer as well as the Chief Plumbing Officer. In this video Arun Jagannathan, Founder, CrackVerbal, shares his experience that will help you deal with this new role more efficiently.

Arun Jagannathan , Over the past decade has worn multiple hats as tutor, entrepreneur and a technology manager. He has taught and mentored over 4000 students, teaching topics ranging from hard-skills such as software engineering to soft-skills such as time-management. His main focus however has been test preparation — teaching at major test prep companies in India such as IMS, Career Launcher, Kaplan, and Princeton Review