Enterprisers.in

Making drinking water safe

Posted on: 09/06/2014

How Eureka Forbes brought about a change with their Community Fulfilment Initiatives, formed to provide responsible drinking water solutions for rural Indians

Whereas most companies in Eureka Forbes’ place would have made one-time local investments to provide free drinking water and leave it to others to take the game ahead, the company did the reverse. It created a scalable model that was fair to its commercial interests, the community’s consumption interest and the government’s social interest.

Why this is model is fascinating is because it has addressed a basic human need, linked that need to income generation, created entrepreneurs, addressed customers from within the community and generated hidden savings (lower health care costs). This then could be a model waiting to attract financiers for onward replication across the country.

Click Here for the detailed story

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

Enter your email address to follow this blog and receive notifications of new posts by email.

Join 651 other followers

Blog Stats

  • 72,365 hits
%d bloggers like this: