I started with $2,000, lost money in the first two months, became profitable in the third month and just kept reinvesting profits into the company.
But the upside is total 100% ownership and a company that is built around my lifestyle, which means that it has never felt like “work”.
This is important to me. I’m a lifestyle entrepreneur. Mindvalley was built around my passions – meditation, personal growth, play, culture, travel and epic interior design (our offices are magical). Having total ownership means I’m not pressured by partners, boards or investors to deliver something that I’m not passionate about.
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